Most people think selling means being pushy, talkative, or born with charm. It doesn't. Selling is a skill with a clear system behind it, and this course teaches you that system step by step, using real situations from the Nigerian market.
What You'll Learn
Explain what selling really is and use the Buying Equation to diagnose why a sale is stuck
Identify the real motive behind a purchase using the five buying motives and the Pain Ladder
Define an Ideal Customer Profile and qualify leads as hot, warm, or cold with the Fit Check
Open and run a sales conversation using Open, Ask, Playback, Bridge
Present a tailored solution, frame your price against real value, and offer options with confidence
Reduce buyer risk with guarantees, pilots, deposits, and clear scope
Apply persuasion honestly, and know where the line between persuasion and manipulation sits
Requirements
No prior sales experience required
A product, service, or business idea to practise with (your own, a friend's, or a practice example)
A notebook or the downloadable worksheets for the practical exercises
Willingness to try the conversation exercises with a real person
Optional: access to any AI chat assistant for the practice prompts
Group Learning
Start a group and unlock lifetime access together.